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Blog & News / Trademarks

geographical-indications

EU legislation for geographical indications under renewal

Geographical indication is an intellectual property right established by legislation in the EU. It is a quality system that protects the name of a product whose quality, characteristics or reputation derive from its geographical origin. Our legal trainee Leander Witting compiled a blog about the reforming EU legislation.

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trademarks-africa

Practical tips regarding trademark protection in Africa

As Africa is rising as a business destination for more and more Finnish and European companies, more attention needs to be paid to trademark protection in African countries. Jani Kaulo shares four practical tips for companies for whom Africa is an interesting export market.

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trademark-watch-enforcement-of-brand-rights

Monitoring and enforcement contribute to increasing the value of your brand rights

Monitoring and active enforcement of brand rights are crucial to generate return on investments in the protection of trademarks and other brand rights in the long run.

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brand-name-trademark

Glory to Finnish brand names!

There is a global shortage of good brand names and available trademarks, and it is not always easy to stand out in the international market. Finnish companies should keep in mind the national trump card: the unique Finnish language.

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Tavaramerkkirekisteröinnit virtuaalimaailmassa ja metaversessa

Trademarks are moving into virtual world

Trademarks are also moving into the virtual world. The first global brand owners have begun to protect their trademarks for virtual products and services.

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