World Trademark Review (WTR) has published its 2025 rankings of the leading and recommended trademark firms and experts worldwide. For the first time, Kaulo & Partners has been included in the WTR1000 recommendation list in all ranking categories: trademark prosecution and strategy, enforcement and litigation, as well as transactions related to brand rights, such as licensing.
The WTR1000 2025 research highlights our law firm as one of the leading and recommended expert companies in the trademark field with the following remarks:
"A new firm with a fresh approach, Kaulo & Partners continues to position itself as an enticing option for trademark protection.”
“Collaboration with the outfit yields great results thanks to its professionals, and their smooth and efficient communication style.”
Kaulo & Partners has been recognized for its expertise in all expert categories, covering comprehensive brand rights management:
- Prosecution and strategy
- Enforcement and litigation, including counterfeiting issues
- Transactions, including IP due diligence and agreements related to corporate arrangements, such as licensing
Commenting on the firm's outstanding achievement in this prestigious ranking of trademark law firms, Managing Partner Jani Kaulo stated:
"In just three years, we have risen to the 'Top 7' law firms in Finland in our field. Among this leading group, we are the only boutique law firm recognized for our broad expertise in all categories—prosecution and strategy, enforcement and litigation and transactions. Our strong performance was undoubtedly influenced by the addition of Anne Nyström, who was recognized as ‘Trademark Practitioner of the Year 2024’, to our expert team last year. Since the recognition is based on completed assignments and customer feedback, thanks for the good results go to our clients."
Personal recognitions for Jani Kaulo and Maria Puronvarsi
In addition to firm-wide recognition, the partners of Kaulo & Partners, Jani Kaulo and Maria Puronvarsi, have received personal recommendations for their extensive expertise.
According to the research, which is based on interviews and background investigations, Jani Kaulo "provides international names with all-encompassing portfolio management and leads enforcement actions. Called upon by a spectrum of brand owners from various sectors, he is particularly renowned among those in the food and beverage, technology, sports, and entertainment industries.”
Maria Puronvarsi, on the other hand, brings “clients’ visions to reality, successfully registering trademarks across different jurisdictions and providing monitoring services”. “Effectively translating legalese to simple nuggets of information, she takes the time to ensure clients make informed decisions throughout.”
WTR1000 – The World’s Leading Trademark Professionals
WTR 1000 is an independent and the only research publication in the trademark industry that has been focusing exclusively on identifying the best firms and professionals in the trademark industry for already 15 years.
WTR1000 conducts the annual research based on background checks and interviews of international experts in more than 80 countries. As a result, the WTR1000 – The World’s Leading Trademark Professionals database and publication are created and updated with experts recommended by both clients and international colleagues.